About Jaime

Jaime Levy is an author, university professor and a pioneer in the creation of innovative digital products and services. Her top-selling O’Reilly Media book is called “UX Strategy: How to Devise Innovative Digital Products that People Want”. The book presents a solid framework on the practice, which lies at the intersection of UX design and business strategy. She currently runs Jaime Levy Consulting, a strategy firm out of Los Angeles, California. Jaime also teaches graduate-level courses on UX design and UX strategy at the University of Southern California


What you will learn

  • How to identify direct and indirect competitors of your value proposition
  • How to conduct competitive research and analysis to explore a marketplace or an opportunity
  • How to define and validate your target users
  • How to focus your team on your product’s primary utility
  • How to validate a value proposition and a provisional persona
  • How to collect and capture quantitative and qualitative data for doing thorough market research
  • How to create UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics
  • Why the empirical practice of user experience strategy is crucial for creating successful online products
  • How to use storyboarding for creating a narrative that focuses on a products’ value innovation and business model
  • How to communicate UX Strategy across your business


What's Included

  • A full day of interactive, hands-on workshop with Jaime
  • Fully catered event in a 5-star venue (Vegan option included)
  • A copy of Jaime’s book ($25.00 value)
  • Get registered in the upcoming UXLIONS professional Directory (Optional)
  • Get an exclusive invitation to the upcoming UXLIONS slack group


Hurry up, there are only 15 spots left!

Advance and early bird tickets are all sold out. Don't miss this one time opportunity and get your ticket now.
  • Advance

    Sold out (Until April 10th)
  • Full day hands-on workshop
  • Fully catered (Vegan option included)
  • A copy of Jaime's book "UX Strategy"
  • $399
  • Group Ticket

    Min 4 tickets - Save $50 per ticket
  • Full day hands-on workshop
  • Fully catered (Vegan option included)
  • A copy of Jaime's book "UX Strategy"
  • $449

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Meetup Partners